The MBA students made a special educational visit to Agroktimata Kithairona, where tradition meets modern entrepreneurship.

During the visit, the participants saw the production facilities, were informed about the quality and food safety procedures and discussed the challenges and prospects of the agri-food industry in Greece.

Through a lively dialogue with the people of the business, our students examined how extroversion and commitment to quality can be competitive advantages in the market. It is such experiential experiences that give real depth to our studies, bridging the gap between amphitheaters and the real economy.

We warmly thank Kithaironas Farms for the hospitality and the opportunity to get to know such a successful production model!