{"id":5306,"date":"2018-05-18T10:06:10","date_gmt":"2018-05-18T10:06:10","guid":{"rendered":"https:\/\/mba.aua.gr\/%cf%87%cf%81%ce%b7%ce%bc%ce%b1%cf%84%ce%bf%ce%bf%ce%b9%ce%ba%ce%bf%ce%bd%ce%bf%ce%bc%ce%b9%ce%ba%ce%ae-%ce%b4%ce%b9%ce%bf%ce%af%ce%ba%ce%b7%cf%83%ce%b7\/"},"modified":"2026-01-12T14:38:30","modified_gmt":"2026-01-12T14:38:30","slug":"%cf%87%cf%81%ce%b7%ce%bc%ce%b1%cf%84%ce%bf%ce%bf%ce%b9%ce%ba%ce%bf%ce%bd%ce%bf%ce%bc%ce%b9%ce%ba%ce%ae-%ce%b4%ce%b9%ce%bf%ce%af%ce%ba%ce%b7%cf%83%ce%b7","status":"publish","type":"post","link":"https:\/\/mba.aua.gr\/en\/%cf%87%cf%81%ce%b7%ce%bc%ce%b1%cf%84%ce%bf%ce%bf%ce%b9%ce%ba%ce%bf%ce%bd%ce%bf%ce%bc%ce%b9%ce%ba%ce%ae-%ce%b4%ce%b9%ce%bf%ce%af%ce%ba%ce%b7%cf%83%ce%b7\/","title":{"rendered":"Business Planning Of Agrifood Enterprises"},"content":{"rendered":"<p>The economic and strategic planning of businesses requires a deep understanding of operational mechanisms as well as all cost elements related to the production and marketing of products and services. It involves defining desired goals, analysing the current state (both internal and external), and designing a roadmap for transitioning from the existing situation to achieving strategic objectives.<\/p>\n<p>Knowledge of Financial and Managerial Accounting serves as a fundamental tool for creating and implementing development plans that align with the needs and goals of businesses. Business plans function as a strategic guide for companies&#8217; tactical decisions, providing a comprehensive analysis of their financial trajectory over multiple years and serving as a key tool for securing funding.<\/p>\n<p>This course enhances knowledge in Financial Accounting and Business Management, focusing on their practical application in drafting comprehensive and innovative business plans. Particular emphasis is placed on shaping business strategies for the establishment, development, and efficient operation of enterprises in the Agri-Food Sector, highlighting sustainability, innovation, and adaptation to modern markets.<\/p>\n<p>https:\/\/m.youtube.com\/watch?v=2VvKoqcLT-k<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The economic and strategic planning of businesses requires a deep understanding of operational mechanisms as well as all cost elements related to the production and marketing of products and services. 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